Reflecting your vision

Crotty Carr Design Group is a group of extremely talented interior designers located in Park City, UT. The original branding, Root’d, was more centered around it being an interior design store that offered design services.

Melissa, the founder of Root’d, approached us about developing a brand that created a hierarchy in which the design services took center stage and Root’d, the store, fit in under the main CCDG umbrella. From the brand identity to the brand messaging direction, everything emphasizes the creativity and passion CCDG has for making interior spaces beautiful.

Brand Strategy
Brand Identity
Messaging Direction
Website Design (CCDG)
Website Design (Root’d)